HOWL

Award-Winning Sexual Wellness Brand Looking for Experienced Beauty Retail Sales Agent

HOWL

Location: London

Target Markets: Beauty & Wellness

Benefits: Innovative product / service | Excellent commission terms | Recurring commission | Professional training and support | First sale bonus | Sales and marketing support | Freedom & flexibility

Terms: 12% to 15%

Deal Size: £1000 - £10000

Sales Type: Face-to-face meetings (B2B)

HOWL is the world’s first platform dedicated exclusively to sex and music. We make award-winning lubricants and host huge music events that foster community and contribute to culture.

Since re-laucnhing in January 2025 as an investor backed CPG start up we have made huge waves, collaborating with the likes of Universal Music, the Barbican, Shygirl and Jade, positioning ourselves as the first sexual wellness brand to break into the cultural mainstream; achieving our mission fo tearing down shame by championing pleasure.

We launched with 2 CBD lube formulas (water-based and silicone) and won 3 awards for our products in 2025. As we expand in 2026 we will be laughing our first non-CBD products, supposed by a program of events, collaborations and activations

Products

We are looking to sell our CBD lube which comes in 2 formulas (water-based and silicone), in 3 different sizes. We also have some accessories including keyring and bandanas, amounting to 9 SKUs in total, with the product range soon to expand to include non-CBD lube

Benefits

  • Innovative product / service

    Our first products are award-winning premium CBD lubes. Everything is vegan, cruelty free with natural CBD, with a balanced pH formulated for all bodies. It's a very high quality premium product at an affordable price. The CBD directly helps dolls problems around discomfort experienced during intimacy by relating the muscles and increasing blood flow to the applied areas

  • Excellent commission terms

    We are happy to offer a tiered commission structure that unlocks with successful wins from 12-15%

  • Recurring commission

    Yes agents will be able to build up revenue with recurring commission for successful re-orders

  • Professional training and support

    We will give in depth in person training about the product, the brand and what we stand for, supported by marketing materials

  • First sale bonus

    Yes we will provide a first sales bonus TBC

  • Sales and marketing support

    Yes marketing material and support will be provided

  • Freedom & flexibility

    Hours and days are flexible

Target market

We are looking to sell into premium and mainstream retailers including:

  • Liberty
  • Urban Outfitters
  • Asos
  • Lovehoney
  • Harvey Nichols
  • Dover Street Makret

We are already in Selfridges and will soon be getting into Ann Summers

Ideal Profile

We are looking for someone who is an incredible sales person who really believes in our mission to revolutionise sexual wellness for all genders and sexualities. We are a queer founded company with a predominantly LGBTQ+ team. This does not mean we need to hire an agent from the community but they must be aligned with the ethics of inclusivity and diversity that the brand represents.

We want someone who is comfortable going into stores and making in person sales with smaller independent retailers just as much as they are closing bigger deals with major retailers